These days, almost everything can be for sale and one intrepid individual by the name of Matt Siegler decided to buy up the rights to the images of many notable athletes tattoos including LeBron James “Chosen 1/Witness” tattoos and Kobe Bryant’s “Vanessa Crown” tattoo.
The fine folks over at Forbes tracked Siegler down and he gave them the full details on why he decided to buy the rights along how he acquired them:
Siegler (an account management representative at CEB) figured it made sense to take designs of famous athletes’ tattoos and put them on merchandise for sale.
“From research and speaking with copyright-focused attorneys, I learned that the tattoo artists most likely owned the rights to these works of art,” explained Siegler to FORBES. ”I thought I had reached a roadblock in my venture, until I decided to seek out partnerships with the tattoo artists to gain exclusive permission to use the artwork they created. After thousands of hours of research, cold-calling, and contract execution, I’ve reached agreements with over six tattoo artists, representing work on at least eight athletes, including LeBron James and Kobe Bryant.”
After sitting on the “Chosen 1″ license, along with licenses from tattoo artists responsible for the images on Bryant, Chris Bosh, Ray Rice, Kenyon Martin, DeAndre Jordan, Michael Beasley and Eric Bledsoe, Siegler is ready to earn a profit. He is confident that the copyright to the artwork that is later placed on the athletes’ bodies belongs to the tattoo artists and that the licenses he possesses are valid and enforceable.
LeBron James/Kobe Bryant image courtesy of Getty Images